It was not easy to find a literature related to my topic, so I chose one that is related to competition in general. This is a book called ''If you're not first, you're last.' The author of this book is Grant Cardone. He is an international sales expert, sales trainer, motivational speaker, and also an author. He has created three multimillion-dollar companies. He mainly describes the concept of being in a first place that it is vital to all comprehensive businesses, including industrial and academic area. Also, he claims that being foremost in various aspects are always important.
There are some key concepts in this book: Converting the unsold to sold, the power schedule to maximize sales, your freedom financial plan and the unreasonable selling attitude. The author Covers strategies including power base and past client reactivation, converting the unsold, multiplying through existing clients, pricing, profit-boosting, repacking, marketing campaigns, financial plans, and many other sections. Each section includes an exercise to help readers better understand concepts and strategies.
The author, Cardone, since he built a decent career for himself, he seemed to grasp well what it takes to be at the top. He set his goals high and followed ambitions to reach the pinnacle. He has turned his skills and abilities into three multimillion-dollar companies. With his successes, he became even more well known, becoming a top sales trainer and an inspirational character.
Throughout his book, Cardone gives some tips regarding how to gain competitiveness and also presents a useful guide to improve them. This book will be a big help for those who need motivation and get into competition, both with others and him or herself. As the author mentions, competition and effort to get on the top is not simply one of the significant factors; rather it is the only thing that matters for individuals and entities. Cardone suggests several steps for individuals to ensure that they are either on the pinnacle or reaching it. Though it would be controversial whether a competition is necessarily the most crucial factor, the book surely seems to play a role of navigation to properly get into a competition.
There are some key concepts in this book: Converting the unsold to sold, the power schedule to maximize sales, your freedom financial plan and the unreasonable selling attitude. The author Covers strategies including power base and past client reactivation, converting the unsold, multiplying through existing clients, pricing, profit-boosting, repacking, marketing campaigns, financial plans, and many other sections. Each section includes an exercise to help readers better understand concepts and strategies.
The author, Cardone, since he built a decent career for himself, he seemed to grasp well what it takes to be at the top. He set his goals high and followed ambitions to reach the pinnacle. He has turned his skills and abilities into three multimillion-dollar companies. With his successes, he became even more well known, becoming a top sales trainer and an inspirational character.
Throughout his book, Cardone gives some tips regarding how to gain competitiveness and also presents a useful guide to improve them. This book will be a big help for those who need motivation and get into competition, both with others and him or herself. As the author mentions, competition and effort to get on the top is not simply one of the significant factors; rather it is the only thing that matters for individuals and entities. Cardone suggests several steps for individuals to ensure that they are either on the pinnacle or reaching it. Though it would be controversial whether a competition is necessarily the most crucial factor, the book surely seems to play a role of navigation to properly get into a competition.